In the last seventeen years the broadcaster’s value chain and business model suffered almost no changes, and perhaps the only relevant and incremental shift came through the proliferation of the pay-tv Industry. This tweaked the market force’s dynamic but at the same time increased broadcaster value.
First things first, there are no magic solutions. What we offer in this article is an overlook on the market’s future based on our research and a set of solutions for the problems presented. No one size fits all, but a comprehensive look at the barriers presented might get you to pinpoint what works for your case.Continue Reading